Marketing Greece and Kastoria introduce the destination to the international travel public
Source: Tornos News
Another destination, Kastoria, adopts the “Travel Reimagined | Tomorrow’s Content Today” initiative and through the production of original content, the Municipality of Kastoria and Marketing Greece join forces.
Six (6) short-form videos seek to reveal to the international travel public the charming identity of the destination and to highlight the multitude of unique authentic experiences that the visitor can experience in the city and its wider region.
Lake Orestiada is a trademark of Kastoria and the authentic experiences that the visitor can live with it as its epicenter. The journey begins with a boat ride on Lake Orestiada that embraces the city, continues with a bike ride around the lake, the gyrolimnia as the residents of Kastoria call it, and follows a walk in the mansion districts of Doltso and Apozari, where time tells stories. The Neolithic Settlement in Dispilio transports us to the ancient history of the destination, the waterfalls of Agia Anna reveal their fascinating nature and local products add the final touch!
Nikos Diamantopoulos, General Manager of Marketing Greece, said: “This new collaboration with the Municipality of Kastoria, within the framework of the “Travel Reimagined | Tomorrow’s Content Today” initiative, arose from our shared vision to share the charm of the destination with the international traveling public. An authentic destination that has the ability to captivate travelers and offer them life-changing experiences.”
Ioannis Korentsidis, Mayor of Kastoria, stated: “Our collaboration with Marketing Greece is another important step for the extroversion of our country. Through this initiative, we have the opportunity to present our authenticity, natural beauty, history and culture in a modern and creative way. Kastoria is not just a travel destination – it is a life experience that every visitor deserves to experience. Our goal is to constantly invest in actions that strengthen our tourism identity.”
A few words about Travel Reimagined | Tomorrow’s Content Today:
Marketing Greece, through the “Travel Reimagined | Tomorrow’s Content Today” initiative and using the creativity of Greek Content Creators, is capturing its vision for the future of Greek tourism. The aim of the initiative is to highlight the importance of protecting Greek destinations and to motivate travelers to maintain a low footprint in them. The main message of the initiative focuses on urging travelers to respectfully discover Greece and enjoy it in a responsible manner.
The original article: Tornos News .
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